60 UNION ST, PYRMONT

The sophisticated heart of Pyrmont

By fully refreshing the branding and IM, STREAM repositioned 60 Union Street as the most premium building in Pyrmont. We used dynamic photography to encapsulate the inner city location, and a colour palette of gold and black to emphasise luxury and elegance. We also highlighted the unique and convenient ecosystem afforded to tenants, with everything you need inside the building – from retail, hospitality, services, parking and end-of-trip facilities.

Clients:

AFIAA, Karbon Commercial and CBRE

Project Scope:

  • Photography
  • Copywriting
  • Animation
  • Brand Refresh
  • Graphic Design
  • Strategy
  • Art Direction
  • Illustrations